Modemuseum Hasselt

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SMUK. Fashion Decoration: a Show-Off


The story of SMUK starts in the eighteenth century: the heyday of the decorated clothing item, and a time in which even gentlemen begin to dress themselves lavishly with embroidered jackets and cardigans. The rococo period is also the time when crafts like le brodeur, le plumassier and le rubanier were described by Diderot and d’Alembert in their Encyclopaedia. These professions are still closely linked to exclusivity and luxury within the fashion world and haute couture.

SMUK is not only a visual feast for the eyes. The exhibition has a unique way of introducing visitors to the various decoration techniques and their evolution. Thanks to a collaboration with MIA.H, it is possible to make a decorative pin or cuff link using modern techniques such as computer-controlled embroidery, laser cutting or 3D printing. The other chamber of wonder reveals the setting of a classic atelier studio as it was used by the embroiderer, feather maker, and flower maker.

The exhibition opened on 12 October 2019 and can be visited until 30 August 2020.

Watch the virtual exhibition HERE.